attention

Seek, and ye shall find; Knock, and it shall be opened unto you. —Matthew 7:7


Pay attention to what gets your attention. It has power — at least to get your attention. If you can figure out why, you can apply the principle to get other peoples attention if they place their attention where you put your attention. Then again, you may stumble onto something universal.


Attention is the focal point of awareness. It has three primary qualities: direction, focus, and the resulting awareness.

Awareness can be thought of as everything that we are aware of now (and in memory, if extended) — attention is the spotlight that points out things in awareness of the moment.

Attention can be directed, misdirected, deflected and without attention, we might as well be blind.

Attention can be focused mentally, in the area of thoughts, ideas, logic and planning, or outward towards events and action. (See uptime, law of reversed effect )

Something that grabs the attention — or attention gravitates towards — is said to be salient.

Focus of Attention

Attentional Spotlight

Extremely High: Tunnel Vision
High Focus : Not easily distracted, stays on track. Distraction completely ignored or muted.
Fuzzy Focus: Easily distracted, ADD. :)

Exclusion

Cocktail Party Effect

The cocktail party effect is the attentional process of picking out one auditory stimuli over another where there are many, such as being able to place your attention on one voice in a cocktail party.

Peripheral Attention

Peripheral attention is always at work and may shift the focus of attention involuntary. For example, seeing something moving suddenly at the edge of your visual field will almost always cause you to look in that direction if you didn't know it was there or has been introduced into your environment. This is most likely an automatic survival reaction.

Directing Attention

Distraction changes the focus of attention for varying degrees of time.

Diversion redirects attention around an obstacle.

Your Own Attention

Your attention can be consciously directed inward or outward.

Directing Attention Outward

To direct attention outward simply look around and notice things around you. Keep shifting your eyes from point to point until you are 'out of your head' and your thoughts become background noise to the sensations of the external world. See orientation response.

Directing Attention Inward

Close your eyes and listen to your own thoughts.

Other People's Attention

Attraction and Aversion

You can direct other people's attention by use of attraction (give them something that they want to look at) and aversion, put something they don't want to look at where you don't want them to look.

Attraction

Consider the girls who show off the prizes in game shows.

Aversion

No one knows what's going on in the ghettos of the cities because nobody wants to think about it.

Novelty

Attention can be directed by introducing something new or unusual. The general rule is that attention craves novelty. On the flip side, being completely unremarkable makes something unnoticed and thus effectively invisible.

Speed of Attention

Speed of attention can determine the level of understanding of something. High speed is a scan. The principles need to be written in the first sentence of a work and in the work's headings. The information you are presenting should be conveyed in boiled down principle exactly here. It may be all your reader ever reads. (see headline)

Attention Development

Pay attention to what gets your attention. It has power — at least to get your attention. If you can figure out why, you can apply the principle to get other peoples attention if they place their attention where you put your attention. Then again, you may stumble onto something universal.

Also, pay attention to when you want to not pay attention. Those times when you just want to tune out and not listen.

See Also

Links

Similar Pages


Categories: attention psychology